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Job Details

Senior Sales Planning Director - OLLY Operations

  2025-09-19     Startops     all cities,CA  
Description:

Overview

Senior Sales Planning Director - OLLY is a leadership role within the Unilever Wellbeing Collective, focused on developing and executing an omni-channel sales strategy to drive long-term growth for the OLLY brand, targeting the goal of becoming a $1B brand by 2030.

Key Responsibilities

  • Create a multi-year, omni-channel Sales strategy and build the sales targets for the Annual Operating Plan
  • Serve as the cross-functional hub between the WBC Field Sales Organization and the OLLY Operating Company
  • Act as a cross-functional liaison to activate Shopper Marketing, Innovation Planning, SKU Rationalization, KPI Planning, Inventory Management, Financial Planning
  • Lead the Sales Planning team, developing talent and optimizing processes
  • Partner with the BIG and OLLY Leadership Teams to deliver OKRs, manage revenue and profit targets, and foster an inclusive culture; act as the liaison between BIG/OLLY LT and field sales
  • Collaborate with the Field Sales team to achieve internal objectives and revenue targets; lead the monthly S&OP Consensus process; assist with JBP partnerships and manage P&L impacts
  • Work with the BIG LT to translate marketing investment into forecast and planning inputs by channel and segment
  • Develop a strong point-of-view on Price Pack Architecture (PPA) and execute market plans
  • Evolve pricing and promotional strategies to mitigate channel conflict while meeting topline and profitability objectives
  • Drive growth in key VMS segments by deploying effective customer strategies to expand distribution, improve promotions, and secure incremental displays
  • Collaborate with VMS Category Strategy and Brand Strategy teams on innovation and commercialization, assessing prize size and costing with Finance
  • Build, lead, and mentor a high-performing, insights-driven team and nurture leaders who enhance the WBC culture
  • Be an active member of the sales LT, shaping the evolution of the WBC sales organization and talent management

Capabilities + Skills Required

  • 10-15 years of experience in CPG Sales with a proven track record in sales planning, customer development, trade planning and trade marketing
  • Inclusive leader with strong communication, team development skills, and 5-10 years of people leadership experience
  • Proven ability to work with all levels of leadership and functions across key customers
  • Entrepreneurial spirit, tenacity, dependability, integrity, and innovative sensibility
  • Ability to influence cross-functionally and build capabilities for the entire company
  • Motivated to deliver results and take action
  • Experience with all trade channels (Grocery, Drug, Mass, Club, Natural, Specialty, E-Commerce)
  • Robust analytical skills with P&L experience and cross-functional leadership in challenging environments
  • Expert storyteller who translates data into insights and crafts cohesive plans
  • Ability to build consensus across departments, with problem-solving and collaboration mindset
  • Strong organizational skills and ability to multi-task in a dynamic, deadline-driven environment
  • Passion for building a transformational brand in today's marketplace
  • Ability to turn information into actionable growth insights
  • Team player who works cross-functionally to achieve results
  • Thought leadership that inspires change and adds value

What To Expect During The Interview Process

  • Initial video screen with a Talent team member
  • Round 1: Conversation with the Hiring Manager and 1-2 team members
  • Round 2: 2-3 conversations with team or cross-functional partners
  • Final Round: Homework – candidates receive 3 questions in advance and present to the interview panel

*If a reasonable accommodation is needed to adjust this procedure, please let us know.

The Details

Location: San Francisco, CA – office-based with in-office presence on Tuesdays. Local candidates prioritized. Remote candidates may be considered, with approximately 25% travel.

Hours: full time, exempt (salaried)

Manager: Head of Sales, Unilever Wellbeing Collective

The pay range for this position is $176,490 - $215,710 dependent on experience and location.

What We Offer

  • Opportunity to work with an intelligent, inspiring, and fun team
  • 100% employer-paid medical coverage for employee only, dental + ortho, and vision insurance
  • 4 weeks PTO + paid holidays + 12 Mental Health Days per year
  • 100% Paid parental leave, Fertility + Adoption Benefits
  • Annual bonus
  • 401(k) plan with Employer Match
  • Hybrid Work + Wellness + Cell Phone Stipends
  • Free product
  • And much more!
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