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Job Details

Sr. Product Manager, Organic Growth

  2025-09-25     Zapier     all cities,CA  
Description:

About Zapier

Zapier is a platform to help millions of businesses scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You'll collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers' success, and as they grow, so will you.

Job Posted: 09/22/2025

Location: Americas (North, Central, and South America Only)

  • Review the countries we are unable to hire from here.

About You

  • You're a strategic product leader. You can set the long-term vision for Zapier's organic growth, define category-level priorities, and make tradeoffs across multiple growth surfaces.
  • You bring 5+ years of experience in growth, ideally in SaaS with emphasis on user acquisition.
  • You are skilled at setting a roadmap and executing against it, translating strategy into a sequenced plan with engineering and design to deliver on it.
  • You understand SEO and GEO as platforms, with knowledge of traditional SEO mechanics and generative search (GEO).
  • You've scaled acquisition programs before with durable growth loops.
  • You're analytical and intuitive, using data to shape decisions while maintaining product sense and user empathy.
  • You're a cross-functional leader who can work with engineers, designers, content creators, and business partners to deliver scalable solutions and align goals.
  • You're a strong communicator who articulates strategy and results across a distributed team.
  • You care deeply about customer impact and connect users with the right solution at the right moment.

Things You'll Do

  • Develop the product-driven acquisition strategy to solve the most important problems for prospective users.
  • Define the multi-quarter roadmap for organic discovery and growth, balancing experimentation with durable long-term bets.
  • Build scalable, templated product-led pages and flows that convert high-intent discovery traffic into signups.
  • Shape Zapier's GEO strategy to be the authoritative automation brand in generative AI search and assistants.
  • Run experiments that drive signups and have a meaningful impact on product usage and revenue.
  • Expand Zapier's offsite discovery footprint where prospects decide on automation.
  • Collaborate with designers, engineers, and content creators to deliver a high-quality customer experience.
  • Align the team around a common goal and foster a collaborative environment for ideas to thrive.
  • Regularly report results and promote a culture of learning and forward progress.
  • Engage with customers and prospects weekly to develop strong empathy for their problems.

How to Apply

Zapier has a non-standard application process to promote inclusion and equity. Apply even if your skills don't exactly match the job description. Answer a few in-depth questions; resume and CV fields are optional. Education is not required, but if offered, you will need to include your most recent educational experience as part of a background check.

After you apply, you will hear back from us—even if there isn't an immediate fit. We strive to communicate status at least every seven days. If you have questions, ask your recruiter.

Zapier is an equal-opportunity employer and does not discriminate based on identity. Our code of conduct guides our behavior and we celebrate differences to serve a global user base. Zapier will consider all qualified applicants, including those with criminal histories, consistent with applicable laws.

Zapier prioritizes security and privacy. Review our privacy policy here.

Zapier welcomes applicants with disabilities and will provide reasonable accommodations. If needed, contact ...@zapier.com.

Application Deadline

The anticipated application window is 30 days from posting unless the number of applicants requires closure sooner or later, or if the position is filled.

Even though we're remote, check the list of countries where we cannot have Zapiens permanently working.

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